Want to know how much does Rock & Dirt cost? Read on for a look at features and pricing for this veteran heavy equipment marketplace.

What is Rock & Dirt?

Rock & Dirt is an equipment marketplace online with listings for new and used items for sale.

The online source connects visitors with construction equipment, trucks, trailers, cranes, auctions, parts, and attachments. Dating back to 1998 and headquartered in Virginia, the rockanddirt.com website houses thousands of listings and offers professional marketing services.

Screenshot of the Rock and Dirt website homepage in 2012

Rock & Dirt also has auction and event listings, which can be searched through by location or equipment type. Fleet Up Marketplace and Rock & Dirt both offer listings from some of the most popular heavy equipment brands including Caterpillar, Hitachi, John Deere, JCB, Komatsu, Volvo, and more.

How does Rock & Dirt Compare to Fleet Up Marketplace?

Both websites are used to help connect dealers and sellers together, providing a space for them to list or find the best equipment to fit their needs.

Where they differ

Rock & Dirt offers marketing and lead tracking services

Rock & Dirt offer its customers a chance to gain more exposure through posting content to the Rock & Dirt Facebook page. With an audience of over 400,000, Rock & Dirt offers businesses of all sizes an opportunity to reach a wider audience through the use of social media.

TraderTraxx is a unique feature Rock & Dirt delivers. It’s a backend reporting portal that provides users with marketing insights, lead generation information, analytics on equipment items, and more.

Fleet Up Marketplace includes more features for less

With Fleet Up Marketplace, visitors can receive strategic marketing services and collect reports to find more buyers, and the right buyers. From web design to search engine optimization, Fleet Up Marketplace helps its customers get to the next level of connection with their target audience.

View Auction Calendars with Rock & Dirt

The auction listings on the Rock & Dirt website allow buyers to review equipment pieces that will be available at future events. There is also the chance for users to bid early on equipment by using the website’s services. Auctions can be searched for by name, location, or equipment type.

How Much Does Rock & Dirt Cost?

Rock & Dirt is a costlier option over Fleet Up Marketplace when it comes to creating listings for your equipment. Rock

Purchased by Trader Interactive in 2020, Rock & Dirt offers packages for companies of varying sizes.

The base package cost starts shy of $400 per month, and the monthly total can go as high as $825 or more. Also, pricing is based on location. Sellers looking to list equipment outside of their local area will be charged a separate fee for other locations.

Is the Price of Rock & Dirt Worth it?

Evaluating options to sell heavy equipment is an important step to take before committing to a contract. Rock and Dirt has been online for years and is used by many looking to sell equipment.

Fleet Up Marketplace offers exceptional marketing, data tracking, analytics, and reporting services at a fraction of the cost of Rock & Dirt.

Fleet Up Marketplace is also a more appropriate solution for individuals looking to rent equipment instead of buy. Rock & Dirt has a request form for renting equipment, but no rental listings.

Listing your equipment with Fleet Up Marketplace is our recommendation because it pays for itself fast. Sell just one piece of equipment every three months and Fleet Up more than pays for itself.